Module 1 - The Solid Foundation for Entrepreneurship (Value $49).

• Entrepreneurship Fundamentals: definitions and explanations of “entrepreneur,” “enterprise,” and the risks entrepreneurs face.
• Belief Systems & Mindset: how belief systems and mindsets form; what makes a “success candidate”; common belief strongholds that hinder transformation; and a mindset reprogramming framework.
• Building Capacity for Success: the core traits and skillsets of successful entrepreneurs, with exercises to assess and cultivate your own capabilities.
• Interactive Quizzes: short assessments to reinforce learning and ensure you integrate the concepts.

Module 2 - Decide the Right Business for Your Lifelong Success (Value $79)

• Ideate Your Ideal Business: use the 4 Cardinal Direction Framework to brainstorm business ideas that align with your long‑term goals.
• Harness Generative AI: leverage AI tools effectively to optimise business ideas and streamline early‑stage planning.
• FVP Strategy Framework: assess feasibility, viability and profitability to validate your ideas before you invest time or money.
• Practical Exercises: hands‑on feasibility evaluations; profitability prediction using the product–market fit framework; and viability scoring to identify the idea with the highest success potential.
• Market & Competitor Analysis: practical “Know Your Market” sessions covering PESTEL analysis and customer/consumer, collaborator, competitor and cost analyses using the 4Cs strategy framework.

Module 3 - Building "The Customers' Choice" Business (Value $49)

• Value Creation & Offering: components of an irresistible offer and how to design value your customers crave.
• Differentiating Identity: craft a unique identity by understanding the primary value objective that attracts your target audience.
• SWOT & Trade‑Offs: use strength, weakness, opportunity and threat analyses to make strategic trade‑offs when crafting your differentiating identity.
• Competitive Analysis Exercises: assess the value objectives and SWOT of competitors’ offerings to make yours stand out.
• Non‑Monetary Currency Strategy: sustain long‑term relevance with non‑monetary currencies—what they are, how they work, and how to apply them.
• Knowledge‑Check Quizzes: test your understanding of value objectives and non‑monetary currencies.